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ABOUT US

“Not another food website”, you groan. Wait, we promise we ARE different. Salt Magazine is a multi-platform gourmet media brand that is moving forward with new media trends and aims to continue boosting its dynamic online and video content. We are dedicated to covering news on food and drinks in Singapore and the South-East Asian region. Ultimately, we hope to create a discerning community to appreciate the provenance, the artistry and the conviviality of dining. So why the name SALT? As an essential ingredient in cooking, salt brings together, accentuates, and enhances flavours. In the same way, SALT magazine aims to bring out the best in food journalism with culinary prose, evocative photo-essays, and inspiring reads chronicling the way the world eats and drinks. Also, we thought the name “SALT” sounded cool. On print, we embrace tantalising long-form while up-to-minute dining news will be served piping hot online. With equal attention paid to both print and online platforms, SALT has an offbeat attitude that will inject a fresh new spirit to food content.

So come sit at our table and eat with us. Oh yes, and pass the salt please.

CL Media

The Publisher

Founded in 2017, CL Media Pte. Ltd. produces fresh new food content disseminated through print and digital, with an insider’s perspective and in-depth experiential storytelling. We also work with partners to produce special project cookbooks and dining guides – providing a complete package from conceptualisation to design and delivery. As part of our suite of media services, we work with partners on events, media production and marketing concepts.

The Team

Carlos

CAARLOS LOH

PUBLISHER & FOUNDER

With 18 years experience in the print and online media industry, Caarlos is a maven in sales & marketing, events management , digital publishing, social media and communication, and related support services. He loves seafood and whips up a mean fried bee hoon (rice vermicelli).
Joyce

ASHAD SHAH

DIRECTOR BUSINESS DEVELOPMENT

An Indian man with a penchant for local Chinese cuisine, Ashad, or Shah as he is affectionately known, has sank his roots deep in the community here. Shah hails from a long history of experience in the media industry and has managed the advertising accounts of inflight magazines for Kingfisher Airlines and Thai Airways. He has also spent 6 years with Epicure Magazine and The Food Journal as a Business Director.
Gan

KAIYAN LEONG

DIRECTOR DIGITAL & MARKETING

A serial entrepreneur with a flair for creative design, Kaiyan is a jack-of-all-trades. Hailing from a background in finance and a keen interest in all things digital, he is dedicated to understanding the latest in digital media trends. During his free time, Kaiyan enjoys photography (@sovietmole), cooking for friends & family, as well as reading.

AMY VAN

CONTRIBUTING EDITOR

Her 18 years in the media have equipped Amy with an extensive network and excellent knowledge of the food, travel and lifestyle industries. Her editorial experience ranges from magazines and newspapers to international travel guides and cookbooks. She is also the co-author of Chinese Heritage Cooking. All this belies the fact that she’s a self-confessed loony with a wicked sense of humour, and that she can be bribed with copious offerings of char kway teow, cake, champagne and cava (or anything bubbly, really).
Li Cheng

ANNABELLE BOK

CONTRIBUTING EDITOR

With a mind well marinated in a curious mix of fantasy, science fiction, philosophy, and religious apologetics, Annabelle’s approach to any new topic is one of genuine curiosity. Before SALT, she mostly edited custom publications and higher education texts, and her byline has appeared in Singapore Nautilus, Always Toyota, and The Peak Selections: Gourmet & Travel. When she’s not over-thinking things, she’s dancing hula, crocheting, or planning budget meals.
Weets

WEETS GOH

WRITER

Before writing about food Weets wrote about music, and is still waiting patiently for the day he spontaneously develops synaesthesia so he can reconcile the two. When not scoffing at the latest Instagram food trend, he’s busy binge-watching shows, playing video games and looking for new ways to prepare offal.
Our Team 2

BENJAMIN SOH

ASSOCIATE ART DIRECTOR

There are two things Ben is addicted to: the smell of freshly printed ink and carbs. When Ben isn’t designing the pages, rendering videos, and PDF-ing the magazine, you can find him stalking petstagrams. He rears a menagerie of lovebirds, songbirds, chinchilla, and rabbits at home. So it’s not surprising that if Ben wasn’t a designer, you would probably find him at a zoo or a farm.
About Us 2

HAO XIN CHOO

SENIOR GRAPHICS DESIGNER

If you do not find Hao Xin working at the computer or behind the camera, you will be sure to find him under some rocks or in a back alley out there exploring his environment. Hao Xin is also a visuals lover who loves tinkering with photography as well as videography.
Lily

LILY TAN

ADMIN & HR MANAGER

Lily not only brings cheeriness to the office with her upbeat attitude, she makes sure that everything in the office is in order. We have Lily to thank for making sure that our rooms smell like lavender and there are enough pencils in the drawers. With a love for travel – she went to India and Nepal for THREE years- Lily would happily eat Indian food on most days. Her last meal would be thali ( Indian style meal with various dishes served on a platter).

Social Enterprise

SALT celebrates the sheer joy of food but we also want to do it in a meaningful way. As a registered Social Enterprise and a member of raiSE Singapore, CL Media aims to champion the discovery and growth of local talents from all walks of life.

Social Enterprise Member of raiSE Singapore